KRAFTON Draws Massive Crowds at G-STAR 2025
KRAFTON delivered one of the most crowded and energetic showcases at G STAR 2025 as its booth drew overwhelming attention from visitors throughout the entire event. Fans waited in line for more than two and a half hours just to try Palworld Mobile for the first time, highlighting the strong anticipation surrounding the new mobile adaptation. The excitement continued across the booth, including special events at CAFÉ PUBG and a packed stage area that kept visitors returning throughout the show.
The booth was designed around the world of Palworld Mobile, the newest title based on the hit game created by Japanese developer Pocketpair. From the moment doors opened, massive crowds formed at KRAFTON’s exhibit as visitors tried to secure a chance to experience Palworld Mobile ahead of its official release. Early testers described the game as a faithful mobile version of the original, praising its smooth controls, fast paced combat, and thrilling skill-based battle system that remained true to the core experience.
The booth itself resembled a small amusement park to bring Palworld Mobile to life in the real world. Visitors explored themed activities such as the Pal Hunting Zone and Pal Capture Zone where they collected digital stamps and exchanged them for exclusive Palworld Mobile merchandise. The Alpha Test registration area also received significant attention, reflecting the strong demand and high expectations surrounding the launch.
CAFÉ PUBG, styled around the PUBG Battlegrounds universe, was equally busy. In collaboration with the premium donut brand Old Ferry Donut, the zone offered a limited set of exclusive menu items available only during the event. Attendees participated in mini games and missions inspired by PUBG and walked away with rare collectibles such as umbrellas, cushions, travel pillows, and themed drink tumblers given to those who completed the Digital Stamp Rally missions.
The KRAFTON stage hosted nonstop activities including the Palworld Mobile Quiz Show, the Pal Parade, and Photo Session events. The Pal Parade, featuring a live performance with the Palworld Mobile theme song, received roaring applause from the audience. Visitors lined up once again for the chance to take photos with Pal characters during the Photo Session, which quickly became one of the standout attractions of the event.
KRAFTON’s lineup continued across multiple days with additional events featuring the PUBG Battlegrounds development team and appearances from popular creators. The booth operated inside BTC Hall at Exhibition Center 1 in BEXCO and remained one of the most heavily visited spaces during the entire G STAR weekend.
THIS IS OUR SAY:
KRAFTON clearly dominated the spotlight at G STAR 2025, proving once again that its franchises remain cultural powerhouses capable of drawing massive fan energy. With Palworld Mobile generating long lines and PUBG themed activities winning nonstop attention, the company showed that it knows exactly how to build hype and deliver a fan experience that feels big, bold, and memorable across every inch of its booth.
