Apple has officially launched the limited-edition Hikawa Phone Grip & Stand for iPhone with MagSafe, collaborating with renowned designer Bailey Hikawa to celebrate 40 years of the company’s accessibility initiatives. Crafted from soft silicone and priced at $69.95, the accessory is now available in limited quantities through Apple’s online store worldwide, generating significant interest among fans of unique iPhone accessories.
The grip features two signature colors from Apple: Chartreuse, a bright green inspired by Brat, and Crater, a speckled stone pattern with a distinctive look. Hikawa’s store also offers additional options, including Cobalt blue and Blurple with a fun swirling pattern. The accessory attaches instantly to any MagSafe-compatible iPhone using a strong magnet, is easily removable, and can serve multiple purposes, whether as a secure hand grip or a stand in both vertical and horizontal orientations, making it ideal for long viewing sessions or everyday use.
A key highlight of the Hikawa Phone Grip & Stand is its focus on accessibility. The design is informed by real user feedback, particularly from those with limited muscle strength, hand mobility, or posture control, minimizing the effort needed to hold the phone and supporting various grip styles. While no single device can address every individual need, this product represents an important step in creating more inclusive, user-centered designs.
Bailey Hikawa expressed her excitement about the project, sharing that users have reported improved comfort and efficiency when using their iPhones with the accessory. She sees the collaboration as a starting point for designing products that consider physical diversity, complementing her previous work on innovative phone cases and functional, playful home furnishings.
Apple emphasized that the release of this accessory continues its 40-year legacy of accessibility, aiming to make technology usable for everyone. This commitment extends beyond iOS features to external products, reflecting the company’s vision for a more inclusive and user-friendly digital world.
Interestingly, just a week prior, Apple partnered with fashion brand Issey Miyake to release a woven crossbody phone case, highlighting the company’s growing strategy of collaborating with designers across diverse fields. For fans of playful yet functional accessory designs, the Hikawa MagSafe Grip & Stand series offers a perfect balance of creativity and practicality.
Source: The Verge
